A new Smart Plastic Zone project has been launched in Kazakhstan, aimed at promoting responsible handling of plastic and supporting the principles of sustainable development. The project is being implemented with the support of Coca-Cola Kazakhstan LLP, and its main executor is GPI-Lab LLP and the GreenUrban Association.

Project goals and objectives

The project is designed to help businesses and the population of Kazakhstan understand how important it is to switch to sustainable methods of handling plastic and adhere to the principles of environmental, social and corporate responsibility ESG. This means that each participant, whether a company or an individual, contributes to reducing plastic waste and supports an environmentally friendly future.

Nominations and participation in the project

Entrepreneurs and businesses can apply to participate in the project and qualify for one of two nominations:

— Smart Plastic Zone, Silver — for those who have already taken steps towards sustainable use of plastic

— Smart Plastic Zone, Gold — for leaders in the field of environmental responsibility who actively implement environmental practices in their activities.

The participation process involves submitting an application via the GPI.KZ website, attaching supporting documents and on-site verification. Applicants who successfully pass the verification receive the Smart Plastic Zone sign, which will be a distinction for the most responsible and environmentally oriented businesses.

Why is this important for business and the population?

Participation in the project not only contributes to environmental protection, but also helps businesses improve their reputation among environmentally conscious customers. For the population, this is a chance to become part of the movement for a clean and sustainable future by reducing their personal plastic footprint.

Project expansion

The pilot cities of the project for 2025 are Astana, Almaty and Karaganda. After the successful completion of the pilot stage, the project will be scaled up to the whole of Kazakhstan. This will create an ecosystem of businesses focused on reducing the plastic footprint and complying with environmental standards, which is important for the future of the country.

The Smart Plastic Zone project is a step towards creating a sustainable future for Kazakhstan, and everyone can be a part of it. Join us and make your contribution to preserving the planet!